I just viewed a great presentation by Melissa Rach called “10 things every business person should know about content strategy”. Whether you’re in the content creation biz or not, this is an excellent introduction to how you should be thinking about your content (if you’re not already). 10 things every business person should know about(…)
A few weeks ago I wrote an article for Gizmag about Kodak’s new ultra-compact HD camcorder called the Zi8. It’s a neat little shooter for sure, but I was also struck by how crowded the market for these pocket-size video recorders is getting. Besides Kodak there’s Pure Digital (who pretty much started the genre with(…)
Structured content is not just for technical writing anymore. Marketers are beginning to take advantage of new tools that use XML to reign in the explosion of content and communications channels. The upside is that content can be reused and republished easily and quickly. The “downside” is that organization must change their processes — and(…)
There’s a nice writeup by Sonia Simone on the Copyblogger about the recent Horizon Realty PR fiasco. Quick summary: Horizon Realty Group, a Chicago real estate company, sued one of its tenants for libel because she posted on Twitter that Horizon “didn’t care” about the mold in her apartment. The tenant only had about 20(…)
I got a lot out of Scott Abel’s book review of DITA 101: Fundamentals of DITA for Authors and Managers on The Content Wrangler — and I haven’t even read the book! I think Scott really nailed the progression of structured writing over the last decade or two. … The personal computer, the World Wide(…)
Wikipedia will soon add video to their online encyclopedia. That’s pretty cool, but what’s even more impressive is that they will eventually be adding web tools to allow Wikipedia users to edit the video online. From an article on Technology Review: The project also includes developing Web tools to create smooth methods for transferring and(…)
